#23 Carlo Giannasca. Creating Impactful Spatial Experiences.

This deFrost* lecture explores wayfinding and signage in the built environment. Our speaker Carlo Giannasca heads Urbanite at the Frost*collective – a specialist team working exclusively in the built environment, designing everything from signage and wayfinding systems to large-scale installations and environmental graphics. Carlo’s talk provides insight into the fundamentals of designing an effective wayfinding system and will discusses Urbanite’s process in delivering systems that enrich spaces and the lives of those who inhabit them.

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