Sexual Health Gets Cheeky

ACON

 Sexual Health Gets Cheeky
Continuing our work with health organisation ACON, specialising in HIV prevention, support and health – Frost*collective has created its next instalment for the organisation’s long term ‘Ending HIV’ initiative. The campaign was created to raise awareness of the importance and ease of testing for NSW HIV testing week.

We enlisted the talents of drag queen personality, Maxi Shield to take viewers through a high-camp journey of the process of a sexual health check-up at a[TEST]. The campaign is part of 6th instalment we have created with our partners at ACON to meet the goal of ending HIV transmissions by 2020.

a[TEST] is NSW’s most popular community-based testing service that offers fast, free and confidential rapid HIV and STI testing for guys who like guys, with locations in Darlinghurst (Oxford St), Surry Hills, Newtown and Kings Cross, knowing your status is easier than ever.

Response from the community on the Ending HIV facbook page has been overwhelmingly positive. You can view the comments here.

Directed by Hugh Stewart and produced by Rachel Knepfer.

With over 500,000 views and a reach of over 1.25 million people on Facebook this video is taking us one us one step closer to Ending HIV by 2020.

 Sexual Health Gets Cheeky