CREATING AND EXECUTING THE BRAND AND ITS EXPERIENCE TOUCHPOINTS WAS JUST PART OF THE BRAND EXPERIENCE WE CREATED.
The brand experience touchpoints were defined and mapped for each customer segment, leading to executions including naming, identity, branding, VR, signage, website and sales collateral. Additionally, the premium display suite we designed features a three-bedroom apartment built to scale. Creating and executing the brand and its touchpoints were just part of the strength of the campaign. VR took it to the next level.