Driving the
message home

ozharvest

 Driving The Message Home

This van, decked out in the signature commanding yellow and black, is designed to spread the word on food waste.

A Vehicle For Change  

To best communicate this success, we decided to rethink the format and purpose of the OzHarvest 2017/2018 Annual Report. Here, we proposed a literal vehicle for change – an OzHarvest Annual Report van featuring key quantative and qualitative figures on the areas of impact that matter most to the brand.

This van, decked out in the signature commanding yellow and black, is designed to spread the word on food waste; to get the message amongst the people on the achievements of OzHarvest throughout central cities across Australia. 
Learn more about the 2018 Impact Report here

 

What? You’ve never seen an annual report on a van before?

Your common, garden-variety annual report is mainly a breakdown for the shareholders, documenting an organisation’s activities and finances of the previous financial year. Essentially, it’s a tool for measuring success. But what if you define success a little differently – in a broader, more meaningful way?

Our long-time partner OzHarvest is a non-profit organisation that measure success beyond dollars and cents, instead looking at kilos of food rescued, number of meals served to the under-privileged, new technologies discovered to combat food waste and so on. OzHarvest is a brand that measures success on their IMPACT.